1. Acceptance of Terms
By accessing or using adviita.com ("the Service"), you confirm that you have read, understood, and agree to be bound by these Terms of Service ("Terms") and our Privacy Policy. If you do not agree, you must stop using the Service immediately. These Terms constitute a legally binding agreement between you and Adviita ("we," "us," or "our") under the Indian Contract Act, 1872. By clicking "I agree," creating an account, or otherwise using the Service, you represent that you have the legal capacity to enter into this agreement.
2. Eligibility
You must be at least 18 years of age to use this Service. By using the Service, you represent and warrant that you are 18 or older, that you have the right and authority to enter into these Terms, and that your use of the Service will not violate any applicable law or regulation. If you are using the Service on behalf of a business or other entity, you represent that you have authority to bind that entity to these Terms, and "you" refers to that entity.
3. Description of Service
Adviita is an AI-powered website builder that allows you to create, customize, and publish websites through natural language conversation. You describe your business, and our AI generates a complete website including layout, copy, and imagery. We host and serve your published sites on your behalf. We reserve the right to modify, suspend, or discontinue any aspect of the Service at any time with reasonable notice, except where immediate action is necessary to protect the Service or other users.
4. User Accounts
To use Adviita, you must create an account with a valid email address. Email verification is required to activate your account. Each individual or entity may maintain only one account — creating duplicate accounts to circumvent plan limits or suspensions is a material breach of these Terms and may result in immediate termination of all accounts. You are solely responsible for all activity that occurs under your account. You must notify us immediately at support@adviita.com if you suspect unauthorized access. We are not liable for any loss arising from your failure to maintain account security.
5. User Content
You retain full ownership of the content you provide to Adviita, including text, images, logos, and any other materials you upload or input ("User Content"). By using the Service, you grant Adviita a worldwide, non-exclusive, royalty-free license to host, store, reproduce, display, and serve your User Content solely for the purpose of operating and delivering the Service to you. You represent and warrant that: (a) you own or have the necessary rights to all User Content you submit; (b) your User Content does not infringe any third-party intellectual property, privacy, or other rights; and (c) your User Content complies with these Terms and all applicable laws. You are solely responsible for the accuracy, legality, and appropriateness of your User Content.
6. Acceptable Use
You agree not to use the Service to: (a) create, host, or distribute content that is unlawful, defamatory, obscene, pornographic, hateful, threatening, or harassing; (b) impersonate any person or entity or misrepresent your affiliation; (c) distribute spam, phishing content, or unsolicited commercial communications; (d) host or distribute malware, spyware, ransomware, or any malicious code; (e) infringe or misappropriate any intellectual property, privacy, or other proprietary rights; (f) collect personal data about third parties without their consent; (g) engage in fraudulent activity, including creating fake business websites intended to deceive consumers; (h) violate any applicable law or regulation, including those under the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023; (i) attempt to gain unauthorised access to the Service, other accounts, or related systems; or (j) use the Service to facilitate money laundering, financing of terrorism, or other financial crime. We reserve the right to remove content and suspend or terminate accounts that violate these guidelines, without prior notice, at our sole discretion.
7. AI-Generated Content
Adviita uses artificial intelligence to generate website content on your behalf, including text, layout, and image selections. While we strive for quality, AI-generated content may contain errors, inaccuracies, or outdated information. You are solely responsible for reviewing, editing, and approving all content before publishing. Adviita makes no guarantee as to the accuracy, completeness, fitness for purpose, or non-infringement of AI-generated content. We disclaim all liability for any consequences arising from your publication of AI-generated content without adequate review. Ownership of AI-generated output delivered to you as part of your website is assigned to you upon creation, subject to these Terms and applicable law.
8. Subscription, Billing & Payment
Paid plans are billed on a recurring basis (monthly or annual) through our third-party payment processor. By subscribing to a paid plan, you authorise us to charge your payment method on a recurring basis until you cancel. All fees are stated in USD and are exclusive of applicable taxes. You are responsible for any taxes, levies, or duties imposed by your jurisdiction on your purchase. We reserve the right to change pricing with 30 days' notice to existing subscribers via email. Price changes take effect at the start of your next billing cycle. If a payment fails, we will retry your payment method up to three times over seven days. If payment remains unsuccessful after retries, your account will be downgraded to the free plan and access to paid features will be suspended. Reinstatement requires successful payment of all outstanding amounts. You acknowledge that subscription fees are charged for access to the Service during a billing period and not for specific results — the Service is available to you regardless of whether you actively use it during that period.
9. Refunds & Chargebacks
Our refund policy is described in full on our Refund Policy page. We offer a 7-day money-back guarantee on all paid plans. Chargebacks: If you have a billing dispute, you must contact us at support@adviita.com before initiating a chargeback or payment dispute with your bank or card issuer. We process legitimate disputes promptly and in good faith. Filing a chargeback without first contacting us, or filing a chargeback that we reasonably determine to be fraudulent or in bad faith, constitutes a material breach of these Terms and may result in: (a) immediate suspension or termination of your account; (b) a chargeback administration fee of ₹3,000 (or equivalent) to cover our costs of responding to the dispute; and (c) recovery of the original disputed amount through lawful means. You acknowledge that initiating a chargeback does not void your obligation to pay for Services you have received and used. We reserve the right to provide evidence to our payment processor and your card issuer to contest any chargeback we believe is unwarranted.
10. Intellectual Property
Adviita and its original content, features, technology, and functionality — including but not limited to the platform code, AI models, design systems, and trademarks — are and remain the exclusive property of Adviita and are protected under applicable intellectual property laws including the Copyright Act, 1957 and the Trade Marks Act, 1999. You own the websites you create and the User Content within them. However, the underlying platform, AI models, prompt engineering, generation pipeline, and all Adviita infrastructure remain our property. You may not copy, reverse-engineer, decompile, or create derivative works from any part of the Adviita platform. The Adviita name, logo, and brand marks may not be used without our prior written consent.
11. Copyright Infringement
We respect the intellectual property rights of others and expect users to do the same. If you believe that content on a site hosted via Adviita infringes your copyright, please send a written notice to support@adviita.com with: (a) identification of the copyrighted work you claim has been infringed; (b) identification of the infringing material and its location on the Service; (c) your contact information; (d) a statement that you have a good faith belief that the use is not authorised; and (e) a statement that the information in your notice is accurate and, under penalty of applicable law, that you are authorised to act on behalf of the copyright owner. We will investigate valid notices and take appropriate action, which may include removing the infringing content or suspending the account responsible. Repeat infringers will have their accounts terminated.
12. Third-Party Services
The Service integrates with or links to third-party services including but not limited to payment processors, domain registrars, DNS providers, AI model providers, and image libraries. These third-party services are governed by their own terms and privacy policies. We are not responsible for the availability, accuracy, or conduct of any third-party service. Any transactions you conduct with third parties through the Service are solely between you and that third party. We do not endorse any third-party service and expressly disclaim all liability for any loss arising from your use of or reliance on third-party services.
13. Disclaimer of Warranties
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, ARTEFACT EXPRESSLY DISCLAIMS ALL WARRANTIES INCLUDING, BUT NOT LIMITED TO: (a) IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT; (b) WARRANTIES THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS; (c) WARRANTIES REGARDING THE ACCURACY, RELIABILITY, OR COMPLETENESS OF ANY CONTENT, INCLUDING AI-GENERATED CONTENT; and (d) WARRANTIES THAT ANY DEFECTS WILL BE CORRECTED. YOUR USE OF THE SERVICE IS ENTIRELY AT YOUR OWN RISK. No advice or information, whether oral or written, obtained by you from Adviita shall create any warranty not expressly stated in these Terms.
14. Limitation of Liability
TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, ARTEFACT AND ITS DIRECTORS, EMPLOYEES, AGENTS, AND SERVICE PROVIDERS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING WITHOUT LIMITATION: loss of profits, loss of revenue, loss of data, loss of goodwill, loss of business opportunities, or cost of substitute services — even if we have been advised of the possibility of such damages. OUR TOTAL AGGREGATE LIABILITY FOR ANY AND ALL CLAIMS ARISING FROM OR RELATING TO THE SERVICE SHALL NOT EXCEED THE TOTAL AMOUNT PAID BY YOU TO ARTEFACT IN THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM. The limitations in this section apply whether the claim is based in contract, tort (including negligence), statute, or any other legal theory. Some jurisdictions do not allow limitation of certain damages — in such jurisdictions, our liability is limited to the maximum extent permitted by law.
15. Indemnification
You agree to indemnify, defend, and hold harmless Adviita and its officers, directors, employees, agents, licensors, and service providers from and against any and all claims, liabilities, damages, judgements, awards, losses, costs, and expenses (including reasonable legal fees) arising out of or relating to: (a) your use of or inability to use the Service; (b) your User Content, including any claim that your content infringes or misappropriates any third-party right; (c) your violation of these Terms; (d) your violation of any applicable law, rule, or regulation; or (e) your negligence or wilful misconduct. We reserve the right to assume exclusive control of any matter for which you are required to indemnify us, and you agree to cooperate with our defence of such claims.
16. Termination & Suspension
We may suspend or terminate your access to the Service at any time, with or without notice, if: (a) you violate these Terms; (b) we are required to do so by law or a competent authority; (c) we reasonably believe your account is being used for fraudulent or unlawful activity; (d) you fail to pay any amounts due after the grace period; or (e) continued provision of the Service creates legal risk for Adviita. You may terminate your account at any time by contacting support@adviita.com. Upon termination for any reason: (i) your right to access the Service ceases immediately; (ii) paid plan benefits are removed; (iii) sites remain on the free tier where applicable but may be deleted after 90 days of account inactivity following termination. Termination does not relieve you of any obligations that accrued prior to termination, including any outstanding payment obligations. Sections 5, 9, 10, 13, 14, 15, 17, 18, and 19 survive termination.
17. Force Majeure
Adviita shall not be liable for any failure or delay in performing its obligations under these Terms where such failure or delay results from circumstances beyond our reasonable control, including but not limited to: acts of God, natural disasters, war, terrorism, civil unrest, government action, pandemic, epidemic, internet or telecommunications outages, power failures, third-party service provider failures, or cyberattacks. In such circumstances, our obligations will be suspended for the duration of the force majeure event, and we will use reasonable efforts to resume normal operations as soon as practicable.
18. Dispute Resolution
Informal Resolution: Before initiating any formal proceeding, you agree to contact us at support@adviita.com with a written description of your dispute and the relief you seek. Both parties agree to negotiate in good faith for a period of 30 days. Most disputes can be resolved this way. Arbitration: If informal resolution fails, any dispute, controversy, or claim arising out of or relating to these Terms, or the breach, termination, or validity thereof, shall be referred to and finally resolved by arbitration under the Arbitration and Conciliation Act, 1996. The arbitration shall be conducted by a sole arbitrator mutually agreed upon by the parties, or in the absence of agreement, appointed in accordance with the Act. The seat and venue of arbitration shall be Delhi, India. The proceedings shall be conducted in English. The arbitral award shall be final and binding. This arbitration clause does not prevent either party from seeking urgent injunctive relief from a competent court to prevent irreparable harm pending the outcome of arbitration.
19. Governing Law & Jurisdiction
These Terms shall be governed by and construed in accordance with the laws of India, without regard to its conflict of law provisions. Subject to the arbitration clause above, both parties irrevocably submit to the exclusive jurisdiction of the courts located in Delhi, India for the resolution of any disputes not subject to arbitration. If you are a consumer located in a jurisdiction where mandatory consumer protection laws apply and provide greater rights than those set out here, those laws will apply to the extent required.
20. General Provisions
Severability: If any provision of these Terms is found to be unenforceable or invalid by a court of competent jurisdiction, that provision shall be modified to the minimum extent necessary to make it enforceable, and all remaining provisions shall continue in full force and effect. Entire Agreement: These Terms, together with our Privacy Policy and Refund Policy, constitute the entire agreement between you and Adviita with respect to the Service and supersede all prior or contemporaneous agreements, communications, and proposals. Waiver: Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision. A waiver in one instance does not constitute a waiver in any other instance. No Assignment: You may not assign or transfer your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations without restriction. Notices: All notices to Adviita must be sent to support@adviita.com. We may provide notices to you via the email address on your account or through the Service interface.
21. Changes to Terms
We may update these Terms at any time. For material changes, we will provide at least 14 days' notice via email to the address on your account or through a prominent notice within the Service. For minor or clarifying changes, we will update the "Last updated" date without separate notification. Your continued use of the Service after the effective date of any change constitutes your acceptance of the revised Terms. If you do not agree to the updated Terms, you must stop using the Service and may cancel your subscription before the changes take effect.