How to add Trainerize to your website
Trainerize is a coaching platform for online personal training programmes, used by personal trainers and online fitness coaches. Here's how to put it on your own website, which embed option to pick, and what goes wrong.
Quick answer
Get the code from your Trainerize account, which provides a public sign-up or purchase link for each product. For most people the right choice is the product link — a link to a specific coaching package or programme. Paste it into a code or embed block on your site — not a plain text field — then place it beside your main call to action and test the whole flow on a phone before relying on it.
Trainerize: which option to use
| Option | What it does |
|---|---|
| Product link | A link to a specific coaching package or programme. |
| Sign-up link | A general onboarding link for new clients. |
| Embedded checkout | Where your plan supports it, the purchase flow inside your page. |
Step-by-step
- 1
Find the code or link in your account
Trainerize keeps this in your Trainerize account, which provides a public sign-up or purchase link for each product. Copy what you need before touching your website — most of the time people lose is spent hunting for the snippet, not installing it.
- 2
Pick the right option for the job
The table above is the decision. Product link: A link to a specific coaching package or programme. Sign-up link: A general onboarding link for new clients. Choosing before you paste saves rebuilding the section later.
- 3
Paste it into a code or embed block
This needs an HTML, code or embed block — not a plain text field, where the code will simply appear as text on your page. On Adviita, ask the AI editor to add an embed section and drop the code in. On WordPress use a Custom HTML block, on Squarespace a Code block (Business plan or above), and on Wix an Embed HTML element.
- 4
Put it where the decision happens
Booking is the action your site exists to produce, so this belongs above the fold, not below your gallery. A widget three scrolls down does a fraction of the work of the same widget beside your main call to action. Decide what the page is for, then place it at the point the visitor is deciding.
- 5
Check it on an actual phone
Most visitors to a small business website arrive on a phone, and embeds are where mobile layouts break. Open your live site on your own phone and confirm it loads, fits the screen without sideways scrolling, and does not push your contact button out of view. Third-party embeds are also the most common cause of a slow page, so if it noticeably delays loading, consider a plain link instead.
- 6
Test it end to end before you rely on it
Run through the whole flow yourself as a customer would — complete a real booking — and confirm what should happen actually happens. Broken embeds fail silently, and the first person to notice is usually a customer who has already given up.
Tips & best practices
- ▸Trainerize is link-based rather than widget-based. Build the pitch on your own page and use the link purely as the buy step.
- ▸Programme pricing lives in Trainerize; keep your website copy in sync or clients notice at checkout.
- ▸Online coaching is a professional indemnity exposure — make sure your insurance covers remote delivery.
- ▸Re-test the embed after any change to your site, your plan, or the connected account — third-party widgets break quietly and nothing tells you.
Common questions
How do I sell online coaching from my website?
+−
Write the offer properly on your own page — who it is for, what they get, what it costs, what results look like — then use your Trainerize product link as the buy button. The platform handles delivery and payment; your page has to do the selling, and that is where most coaches under-invest.
Do I need my own website if I use Trainerize?
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Yes. Trainerize delivers the coaching but does not get you found. Your own site ranks for your name and your speciality, tells your story, and converts strangers into clients — Trainerize only takes over once someone has already decided.
Do I need a developer to add Trainerize to my site?
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No. Every option here is copy and paste into a code or embed block, which every mainstream website builder provides. The only genuine blocker is a builder or plan that does not allow custom code at all — Squarespace, for instance, requires a Business plan or above for code blocks.
Will adding Trainerize slow down my website?
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Any third-party embed has some cost, because it loads code from another company's servers. One is usually unnoticeable; four or five on the same page is where small business sites become visibly slow. If page speed matters to you, prefer a plain link over a script wherever the option exists, and keep embeds to the pages that genuinely need them.